Digital marketing manager
- Mexico City, Mexico
- On Site
- Full Time
Job Description
1. Creation, control, and reporting of organic and paid marketing plans. Definition and monitoring of strategies. Reporting, KPI,s and control of results;
2. Coordination for development and UX/UI of landing pages and implementation of event and conversion tagging with GTAG Manager;
3. Implementation, automation, and creation of MKT and RE-MKT campaigns and audiences with Email Marketing/Social Ads/Google and Facebook Ads;
4. Coordination and monitoring of daily strategy with marketing and CM team and graphic design and web development providers;
5. Professional photo editing (Adobe Lightroom);
6. Coordination of corporate communications (Newsletters, PR, Intranet, internal and external corporate events, press conferences...);
7. Coordination and relationship with external suppliers (Graphic design, web and app developers...);
8. Internal, intermediate, and external communication of the clinic.
Job requirements
1. High English and Spanish level, strong coordination ability, and professional ethics; familiarity with Chinese is preferred.
2. More than 3 years of operation planning experience in relevant platforms such as the Internet (Google, Facebook, Instagram), with complete operation cases;
3. Have a deep understanding of media promotion work, have a strong perception ability, have a keen ability to grasp market dynamics, and accurately capture marketing pain points.
4. Proficient in market promotion strategies and rich promotion resources;
5. Have a deep understanding of brand promotion, visual image design, and user interaction experience;
6 . High enthusiasm for work and good team spirit.